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Points to consider before developing a Mobile App

As the market for iPhone, iPad, Android, Blackberry, and Windows Mobile applications heats up, more and more companies are diverting most of their focus and investments towards that “next big mobile app idea”. At Inspeero, we help companies take advantage for growing mobile applications market and maximize return on their mobile investments. In our experience, there are several considerations a company should be making before taking their idea to the development lab. In this article we will introduce the […]

Importance of Mobile Phones in Digital Marketing

The world is moving from analog to digital and digitization has a profound impact on all areas of life, including work and business. Digital media refers to the storage of data in any electronic form. With an increase in the use of smartphones and computer tablets, digital media is gaining prominence.

Digital media has become a deciding factor for the growth and sustenance of a business. Executives make use of digital media to improve internal communication with employees and to […]