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Getting ready for iOS 7

Apple’s iOS 7 is going to be out very soon. And we have seen from past experience how fast the iOS users move to newer versions as soon as they are released. When iOS 6 was released, more than 60% of iOS users updated to the newer version within a week of its launch. This can be a cause of huge concern for a lot of App owners. Is your app ready for iOS 7? iOS 7 is a […]

Points to consider before developing a Mobile App

As the market for iPhone, iPad, Android, Blackberry, and Windows Mobile applications heats up, more and more companies are diverting most of their focus and investments towards that “next big mobile app idea”. At Inspeero, we help companies take advantage for growing mobile applications market and maximize return on their mobile investments. In our experience, there are several considerations a company should be making before taking their idea to the development lab. In this article we will introduce the […]

Importance of Mobile Phones in Digital Marketing

The world is moving from analog to digital and digitization has a profound impact on all areas of life, including work and business. Digital media refers to the storage of data in any electronic form. With an increase in the use of smartphones and computer tablets, digital media is gaining prominence.

Digital media has become a deciding factor for the growth and sustenance of a business. Executives make use of digital media to improve internal communication with employees and to […]